Unless you've been living under a rock, you know this is CBC's Olympics swan song. Until 2014 at the earliest, that is.
A CTV Globemedia/Rogers Consortium (primarily CTV, TSN and Sportsnet) moves onto centre stage for the next two Games — the highly anticipated Vancouver 2010 Winter Olympics, followed by the next Summer Olympics in London in 2012.
No surprise, really, seeing the CBC bashers of the world (and they are legion) chortling with glee about the impending turn of events. The Hockey Night in Canada theme song fiasco, the curling mess of a few years back, the end of its hold on the Grey Cup after more than half a century ... yep, those bitter folks have had plenty of ammo in recent years (and, they might also remind you, how come we're not hearing Brian Williams or Chris Cuthbert from Beijing?).
At times, it's been like shooting fish in a barrel, it's been so easy.
In this case, at least, I find that whole tone humorous. You see, it wasn't all that many years ago the Canadians from coast-to-coast were cheering loudly when CBC got its hands back on the Olympic rings for the 1996 Atlanta Games. This was after CTV efforts in Barcelona 1992 and Lillehammer 1994 that were received rather coolly, to put it kindly, by the viewers and the critics back at home.
So what's the lesson here?
That's easy. Canadians like to bitch about what they see on television, no matter what the game is or who's showing it to them. You'd almost think it's a national sport. Some of them actually know what they're talking about, too (everyone's an armchair expert, right?).
In other words, be forewarned TSN and Sportsnet. While we trust the next two Games will be in good hands, someone out there figures to disagree. And they won't be shy about telling you so.
Hey, it's the Canadian way.
Saturday, August 9, 2008
So What Else Is New?
Labels:
Atlanta 1996,
Barcelona 1992,
Beijing 2008,
CBC,
CTV,
Lillehammer 1994,
Sportsnet,
TSN
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